The Chief Executive Officer of the Authority Participating in the Saudi Media Forum "Media in Confronting Financial Fraud"
الرئيس التنفيذي للهيئة مشاركاً في المنتدى السعودي للإعلام "الإعلام في مواجهة الاحتيال المالي"
Dr. Abdullatif bin Mohammed Al-Abdullatif, CEO of the General Commission for Audiovisual Media, participated in the Saudi Media Forum held in Riyadh from 20-21 February, in a session on media's role in confronting financial fraud. He stated the Kingdom's advertising market is valued at 11 billion riyals annually, that many advertisers behind misleading ads have not obtained the "Mawthooq" license, and that the Authority had engaged with platforms including Google and Twitter to stop financial fraud ads, warning it would bar any platform from broadcasting in the Kingdom if it refused to cooperate on content control. He added that the Authority had completed the first phase of "Mawthooq" licensing for individuals.
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